What Is Mailchimp
Email Marketing is an email marketing service provider with the help of which you can grow your business online and reach your desired audience. Now you have understood what is mailchimp we will explain to you how MailChimp works.
You can get connected to your target desired audience with so many opportunities that you can do a whole comparison between all the different methods. For instance, doing podcasts became very famous work after social media became popular. But there are some channels in which growth goes on increasing every year and is still one of the best ways to get connected with your target audience.
Creating an email account is very easy work like making noodles. And there are so many benefits to it like-
(i) To the allowable audience you can talk directly.
(ii) You can advertise any product or service or any affiliate offer.
(iii) You can also manage your email marketing campaigns.
Now the answer to the answer what Mailchimp is clear to us the question but now the question arises in our mind what is the role of Mailchimp? Now we will discuss.
Mailchimp full case study
In the year 2001, Mailchimp arose in the market which is an email marketing tool or platform. After that, it became the most famous tool for all the activities related to email marketing on the internet and digital era. In Atlanta, Georgia the company is headquartered for quirk branding and campaigns related to marketing.
Right now it is owned by Intuit. Intuit trades publicly. In the year 2021, the company brought in $12 Billion. The platform has every month 2 million active users and in total a 13 million user base. Half billion or $500 million the company achieved in the year.
What is the cost of Mailchimp?
There are so many different varieties of MailChimp plans which are available in the market. There are so many situations that depend on your choosing plan. The main factor that depends on the pricing is the email subscribers that you have and what you need. The service you want to use.
You can purchase a Mailchimp free subscription if you have less than 500 contacts (email address). 2,500 emails you can send for free. There are other benefits which are multiple third-party integrations. Mailchimp is the world’s easy-to-use tool that a 12-year-old kid can also use and send emails.
Now we will talk about paid MailChimp features. 11 dollars per month can received if you have less than 500 email lists. 3 people can use the 5000 emails you can send. 50,000 people in your contacts.
The next paid plan is Mailchimp Standard. Which will charge 29 dollars each month. If you have more than or equal to 100,000 emails then this plan is good for you. The next plan is
a premium plan which will provide you send unlimited contacts or email addresses. You can send 150,000 emails every month. The price of the premium plan is 299 dollars. There is a thing to be noted that the higher the subscribers rise the higher the price goes. If you exceed your monthly allowance you will need to pay every money.
Third-Party Application Integration is supported in Mailchimp?
You can’t survive in the market without using multiple apps. They make your work very easy.
It doesn’t matter if you are a creator or business owner. You will need apps like Slack which is a communication tool. Other apps you also need like Notion or Onenote for note-taking.
One great man said to put all your eggs in one basket. The same applies you all your apps in one place or area. Mailchimp makes this thing very easy for you this is one more reason why MailChimp is great. There are so many applications you can integrate like:
(i) Stripe
(ii) Shopify
(iii) Zapier
(iv) Jotform
(v) Salesforce
(vi) Typeform
There are a total of 250 apps that you can integrate with Mailchimp.
On which type of Device you Use Mailchimp
If you have an extra device and want to manage all the email activities it can be possible through MailChimp. iPhone or iPad you can download for users with Apple devices. For Android users, you can use the app to Play Store.
What things you can do with Mailchimp?
What activities you can perform with Mailchimp we will discuss it.
(i) Email Subscription Managing
Managing your email subscription is a very important thing. After the fact you know the price of MailChimp. But it may need some of your time and effort. Removing or Adding people from your email subscription list is a very easy job.
All you have to do is go to Audience > All Contacts > Manage Contacts. After that select Unsubscribe addresses from the dropdown menu. Then type the users to whom you want to unsubscribe from the button. To manage subscriber preferences you can use MailChimp. Also, add new subscribers. The application with the help of it you can manage messages which you receive from others.
(ii) Create Campaigns
Email Campaign creation is one of the biggest benefits of MailChimp. The best part is you don’t need coding or graphic design experience to use it. Creating a Campaign is a very easy task. With the help of MailChimp, you can create both emails and landing pages. You can use your creativity and create anything with both of these features. You can also upload your images and logos.
Embedding forms can be used MailChimp. To do all these tasks go to Create in the left-hand corner. After that choose the form of the media you would like to start creating. Creative Assistant you can use when using MailChimp to help you create better campaigns with very little effort.
(iii) Track Analytics
The track is key to success in email marketing. To do this go to Campaigns> Email Analytics. Then you can discover the CTR (Click-through Rate). Also, you can add the ability to see how many people have messaged opened.
There are some handy tools for MailChimp. For instance, how much profit you made from each campaign. Also, you can analyze the total unsubscribe from the messages.
- Customer Jounet Create and Automate
The manual stuff as possible you will want to automate as your business online grows. This work becomes very easy with the help of MailChimp. Wide selection tools you will expand when automation of tools will help you send order confirmation, welcome emails, and many more.
For all these features you need to sign up for paid subscribers to MailChimp. In your early days, it’s something to keep in mind. For engaging your audience welcome emails are handy from the get-go. There are also free best email template builders that you can use for freelance.
To manage your audience MailChimp is an excellent tool
Doing all this stuff yourself without any tools or anything to impossible. Email Marketing tools like Mailchimp make this work easy and give you a second life for your business.
Mailchimp will work like your teammate in your business.
There are so many things you can do. Like automating so much communication with the target audience. Without the requirement of the application, you can level up. Also, you track every single event.
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